Twitter for Beginners

I wrote this when I was a beginner on Twitter. Since then, I have managed and grown a dozen or more Twitter accounts. Although I know more now than I did then, this white paper has some helpful tips, basic definitions, and great tips — especially for beginners.

Social Media for Leaders

Another white paper from my days writing for LeaderTalk, this outlines how leaders can use several different social media platforms to grow their influence. It also explores why using social media is important for leaders.

Everyday Leadership

You can be a leader every day! This white paper is a collection of my favorite posts from LeaderTalk, edited and enhanced. Read one each day and reflect on the questions for perspective on ways to make a difference by leading yourself and others. 

Social Media Quick Start Guide 

Our Quick Start Guide will give you tips and tools to help you get started with building an online presence, including buying a domain (your home online) and creating profiles on social media channels.