As the owner of a social media consulting/implementation company, questions about the value of investing in social media keep me up at night. They wake me up in the morning.
I want my contributions to clients to be valuable and worthwhile. I want to sell services that are valued and useful. I want my work to make a difference for others.
So I ask myself: Is the advice I offer useful and helpful to people? Do the implementation efforts we expend on behalf of clients make a difference? Is our time well spent? Will the money our clients pay us bring the results they desire?
Is it enough to offer a set of services and deliver on providing the service we’ve »
My daughter bounced in her seat while waiting for the start of the movie, Percy Jackson: Sea of Monsters.
Sea of Monsters is the second movie in a series. While we watched Sea of Monsters, my youngest daughter watched Smurfs 2 with my mother.
Preceding the movie: trailers for more kids’ movies: Rio 2, Cloudy with A Chance of Meatballs 2.
While I often feel discouraged by the difficulties first-time authors face in marketing and selling their books, I am encouraged that all the work done to make a first book launch successful will increase the chances that the author’s 2nd (3rd, 4th, etc) book will be even more successful.
The investment a first time author makes in »
I’m hoping you haven’t noticed that it’s been nearly two weeks since I last posted on this blog, especially if you’re a client of mine. (Wait, I just gave it away, didn’t I. Blast!)
Here’s what I say to my clients:
Consistency in social media is critically important. You need to show up regularly, engage, and offer valuable content regularly.
The thing about my clients is that all of them are busy people: leading businesses, traveling, working with clients, speaking, writing, and enjoying their families.
Although I don’t mentally keep track of my clients’ schedules, I know from our volley of emails and difficulty finding time on the calendar for even an hour call, that they often feel overwhelmed or »
Today’s guest post comes from Timothy Morris, who blogs at Intentional Influence. Tim is a former Marine, a husband, and a dad. He loves to travel and plans to start an online business, write, and speak about leadership topics. He has a Master’s degree in Organizational Leadership. You can follow Tim on Twitter @RustyTim.
Before you get too excited about results, remember that they can come in myriad ways, some desirable and some, well, not so much. Some results will last and some seem to fade as quickly as you received them and others feel like grasping after the wind.
The question I wrestle with is, what results do I really want?
I believe the results »